GUNS.COM 2ND BEST GUN PODCAST

  • The Brief: Develop a unique visual identity for Guns.com 2nd Best Gun Podcast that establishes a distinct personality for the show while remaining visually aligned with the parent Guns.com brand.

  • Deliverables: Created a clean, industrial logotype system and a comprehensive digital asset suite, including custom thumbnails for video, social media, and web. Designed a batch of lifestyle merchandise for hosts and guests to drive brand awareness and show promotion.

See 2nd Best Gun Podcast page: https://www.guns.com/news/category/podcast

Client
Guns.com

Integrated Identity Campaign

Contributors
Brand Manager: Dave Conlan
Creative Direction and Design: Brian Vliet
Page Design: Brian Vliet, Jeff Hartman

2nd Best Gun Podcast Facebook Graphic
2nd Best Gun Podcast Logo System
2nd Best Gun Podcast Shirt Mockup