GUNS.COM 2ND BEST GUN PODCAST
The Brief: Develop a unique visual identity for Guns.com 2nd Best Gun Podcast that establishes a distinct personality for the show while remaining visually aligned with the parent Guns.com brand.
Deliverables: Created a clean, industrial logotype system and a comprehensive digital asset suite, including custom thumbnails for video, social media, and web. Designed a batch of lifestyle merchandise for hosts and guests to drive brand awareness and show promotion.
See 2nd Best Gun Podcast page: https://www.guns.com/news/category/podcast
Client
Guns.com
Integrated Identity Campaign
Contributors
Brand Manager: Dave Conlan
Creative Direction and Design: Brian Vliet
Page Design: Brian Vliet, Jeff Hartman